Search Engine Optimisation

Total Search Exchanges: 79,959
This Months Signups: 177

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Introducing BrowseRank: Microsoft?s take on Google?s PageRank

Microsoft researchers, in cooperation with several Asian universities, recently introduced a new browsing algorithm that according to the company is set to challenge and eventually overpower Google’s PageRank. BrowseRank is the newest attempt by Microsoft to overthrow Google as the top-ranked engine in the search industry, within which Microsoft places a dismal third. As of June [...]

The secrets to effective marketing

A visit to several commercial websites today would reveal that site advertising is getting better and better. Unfortunately, though, good advertising can only do so much in increasing your company’s profit and productivity. This is because what actually makes any marketing campaign successful is the product itself, more than the advertisements. As renowned advertising executive, [...]

Microsoft?s Project Red Dog ? Will it affect the way SEO is done?

Microsoft CEO Steve Ballmer announced over dinner at the Churchill Club, Silicon Valley that the company is set to undertake a five-year task aimed at improving its position in the online search engine industry. As we all know, Microsoft?s online unit is losing money and only has 9 percent of the search market, compared to [...]

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The Search Exchange


You can compare a reciprocal link exchange to our search exchange like this:

If you are a Pet Supply company and all your links are coming in and going out to only people that are related to your industry then your theme is relevant, but let’s says you link out to a Coffee shop. By linking to the coffee shop you have just diluted your theme from being 100% about Pet Supplies to 99% about Pet Supplies and 1% about Coffee shops.

The Search Exchange is a revolutionary new concept that delivers performance in such abundance that we have customers on our FREE SEARCH EXCHANGE service (limited to 5 keywords only) ranking in the top 10 of Yahoo, Google and MSN inside of 30 days of signing up on the service. A lot of websites and experts in the field of SEO say that reciprocal link exchanges are dead. I must agree that the traditional link exchange, where you just link to someone outside of your industry and they back to you, does in some cases hurt your website by diluting your theme.

The Search Exchange is an in house development by Blackwood Productions that encompasses the idea of websites joining a reciprocal link exchange community. All members that join the Search Exchange will exchange one keyword text link and description with all other search exchange members in their same category only. Therefore your Search Exchange page gives an outbound link to all members in your own category and their pages contain a keyword text link back to you, a true win situation.

You as the customer are in full control or no control the option is up to you. If you wish to allow Blackwood Productions to monitor your Search Exchange pages and trust our judgement on who you should be exchanging search results with then you just sit back and enjoy the benefits of the service. On another note if you want to be an active part of the Search Exchange process then every time a new member joins your Community you will get an email notification and are able to view the newest member and if they do not meet your standards then very simply put you just click the disable button by the link and your reciprocal link to and from them is disabled.

The Search Exchange pages are W3c compliant and are highly relevant sources of incoming links. The inbound links derived from our Search Exchange Communities will be some of the powerful links used to do what we like to call creating your base. The base in our opinion gives your website a place to grow not just in link growth but by banding together you can achieve more than standing alone. Blackwood has adopted this idea and is paving the way to help your business be successful.

 

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